Monday, December 07, 2009

How Much Will you pay for your Wine.....?

Yes ,the Asian market is hot. According to Sotheby's auction house fifty-seven percent of all wine sold by value went to Asian buyers this year. Asian bidding has boosted prices at both Sotheby's and Christie's International for first growths such as Lafite, Latour, Petrus and Mouton Rothschild. Both houses anticipate selling wines worth $5.7 million this week as buyers attend the last international sales of 2009 and thus propping up the prices once again for the greedy first and second growth Bordeaux producers. ( Don't be afraid to click on the feet in the picture.) But tell that to the 5000 plus workers at Threshers and Wine Rack shops who are loosing their jobs just before Christmas. Or tell that to the many Bordelais vintners whose vineyards have been grubbed up for lack of sales of their grapes. Similarly those pumped up prices will not impress the Australian wineries who are bulldozing their vineyards because there are 100 million cases of unsold wine sitting in their cellars. In the meantime Napa is also feeling the pressure of a slump in sales of their high end pricey wines. But predictions by the International Organization of Vine and Wine are for global wine sales to increase by 4 percent to 246.3 million hectoliters for 2009. But this is fueled by the demand in the US for cheap wine during the economic crisis. Meanwhile back in Hong Kong a bottle of Chateau Lafite Rothshild is selling for anywhere between HK$37,000 and HK$48,000. No wonder they are a prime target for thieves. Robbers removed $877,000 worth of Lafite from a warehouse in Hong Kong.
And is this another Billionaire's Vinegar in the making? According to Renaud Gaillard, deputy director of the French export trade body, Federation des Exportateurs de Vins et Spiriteux de France (FEVS) China is "the principal counterfeiter" of fine wines and spirits. Counterfeiters have targeted 5 to 6 of the top Bordeaux wine estates.
So, how much are you prepared to pay for your wines next year? Personally I will be quite happy to stay away from those pricey Bordeaux.

2 comments:

Restaurant Pizzerie Vechile Coline said...

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Festiv - nunti, cumetrii, reuniuni, aniversari, petreceri corporate, revelion, etc.
Corporate - conferinte, receptii, congrese, traning-uri, lansari, intalniri de afaceri, festivitati de promovare a produselor, inaugurari de sedii, etc.

Nick said...

Merrry Christmas Wilf to you and yours! I am allowed no wine this Christmas . . . disaster! I slipped and fell on the ice and have a broken shoulder. The Doctor has put me on painkillers and a strict warning not to imbibe. Wishing you all the best,

Your Bordeaux Friend Nick