Following up on my last post and my reference to drinking wine and preventing tooth decay, some further research is now pointing to the possibility of a mouthwash to do just that.Now that sounds exciting. Polyphenols in pomace point to promising protection for our teeth. Researchers at the University of Rochester Medical Center and the New York State Agricultural Experiment Station at Cornell University have found that polyphenols may "significantly reduce the ability of bacteria to cause cavities". Research continues into the development of a mouthwash containing the beneficial polyphenols. Now click on the bottle to the left to enlarge it and see this couple with beautiful white teeth. They know that at the end of this wonderful dinner with a health bestowing red wine they can count on their mouthwash to protect their teeth as well. So don't you see this as a huge marketing possibility for Pepsodent or some other toothpaste maker? Toothpaste may in fact become obsolete. Remember Kodak being the giant of film? Smart marketing has seen them move into printers and digital cameras.
Many of you may remember the smart and catchy ad shownon TV in the 1950's making you wonder where the yellow went. Just for the fun of it see it here on YouTube.
So any of you toothpaste makers out there, jump on this great
opportunity. You'll be able to bring back that ad only this time
it will be: "You'll wonder where the yellow went when you rinse
your mouth with Chardodent"
By the way, all the lab animals used in this research were well
fed and seemed to enjoy the experiment. Click on the mouse.
